Our Books
Indian SMEs & The Power of SME IPO

A Must Read for SME Entrepreneurs

The Smart MSME
Scale Smart. Get IPO Ready.
Stuck in daily chaos? Struggling to grow despite working 16 hours a day? You’re not alone — and you’re not the problem. The system is.
In The Smart MSME: Scale Smart. Get IPO Ready. India’s leading MSME mentor and SME IPO strategist CA B. M. Aggarwal delivers a practical, no-fluff blueprint to help Indian business owners escape survival mode and build a structured, scalable, standout business.
With over 46 years of experience, including advising successful IPOs worth hundreds of crores, the author reveals:
✔️ How to fix the hidden leaks in your sales and systems
✔️ How to position your business so clients choose you over cheaper competitors
✔️ How to build a high-performance team and run the company without daily firefighting
✔️ How to attract premium customers, loyal employees, and potential investors
✔️ And finally — how to prepare your MSME for valuation, funding, or a successful IPO
This book is not about hype. It’s about clarity.
Not about hustle. It’s about structure.
And not just about growth — but smart, sustainable, peaceful growth.
Whether you’re a manufacturer, trader, service provider, or startup founder, this is your ultimate guide to building a future-ready MSME that stands out, scales up, and steps into the spotlight.
“MSMEs are not small businesses. They’re the backbone of India. It’s time to build them like one.”
Pitch Like A Pro
PITCH LIKE A PRO is a guidebook for entrepreneurs, business owners, and professionals looking to improve their pitch. This book provides the information and tools to help you create a pitch that stands out and wins the investor, whether you are looking for venture capital, angel investments, or seed funding.
This book explains how to craft a persuasive and compelling pitch:
1. The secrets to successful pitching are revealed, starting with understanding your audience and developing a clear value proposition.
2. You’ll learn to craft a compelling opening statement and address risks and challenges.
3. Learn how to tailor your pitch to your audience and use data and storytelling to engage your audience.
PITCH LIKE A PRO: Mastering the Art of Funding Your Startup is written by investors and entrepreneurs who have experienced both the investor side of the pitch. They know what it takes for investors to be interested in your pitch and want more. They are familiar with the positive and negative aspects of pitching and the pitfalls and can help you avoid them.
This book will provide practical advice, real-life examples, and useful tips to help you improve your pitch and take it further. In addition, this book will teach you how to create a pitch that communicates your idea and connects with your audience emotionally.
PITCH LIKE A PRO is the perfect guide for any entrepreneur, whether experienced or new. This book will help you confidently take your pitch and secure the funding you need to realize your ideas.
